Brevo for WooCommerce

78 Quality Score

Active Installs

20/30

At 30,000 active installs, the plugin sits in moderate-use territory, trailing leading email-marketing integrations by a wide margin but well above niche tools.

Update Freshness

25/25

A perfect maintenance score reflects a recent update on June 17, 2026, and clearly active development against the latest WordPress 6.9.4 release.

User Rating

10/15

A 64 out of 100 across 45 ratings is below average and signals noticeable user friction despite the high install count.

Support Health

8/15

With only 1 support thread on record, support volume is too low to gauge responsiveness, though that single thread is resolved.

WP Compatibility

15/15

Full compatibility marks come from tested-up-to WordPress 6.9.4 and a low PHP 5.6 floor, making it usable on virtually any host running WooCommerce.

Scores higher than 62% of indexed plugins

About

All-in-one WooCommerce email marketing, automation, SMS, and CRM by Brevo. Grow your store with powerful marketing tools.

Active Installs 30k+

Rating ★★★ 3.4/5

Last Updated 2026-09-22 7:58am GMT

Requires WordPress 4.3.1+

Tested Up To 7.1.2

Requires PHP 5.6+

Security History

3 known vulnerabilities, all patched

2 High 1 Medium

Most recent: January 8, 2026

View details ▸

What It Does

Brevo for WooCommerce connects your WooCommerce store directly to Brevo's marketing platform, syncing customer and order data so you can send transactional emails, build newsletter lists, set up automation flows like abandoned cart recovery, and run SMS campaigns from one dashboard. It replaces separate newsletter, CRM, and SMS tools with a single Brevo-powered workflow tied to your store.

Who It's For

This plugin is best for small to mid-sized WooCommerce store owners who already use, or are willing to adopt, Brevo as their email and SMS marketing platform. It suits retailers who want abandoned cart, welcome, and post-purchase automations without juggling multiple plugins or paid third-party services outside Brevo.

Who Should Skip It

Skip it if your store does not use or plan to use Brevo, since the plugin's value depends entirely on that ecosystem. Stores on Mailchimp, Klaviyo, or other ESPs will get far more value from ESP-native alternatives such as MC4WP or Hostinger Reach.

The Bottom Line

Brevo for WooCommerce is a well-maintained, broadly compatible bridge for stores committed to the Brevo ecosystem, but its middling rating and modest install base suggest it is not the most loved option in the category. Use it if Brevo is your ESP; otherwise, MC4WP or Hostinger Reach will serve most WooCommerce stores better.

Related Plugins

Germanized for WooCommerce 91/100

Pick this only if your actual need is WooCommerce localization for German markets, not email marketing.

PDF Invoices & Packing Slips for WooCommerce 90/100

Pick this when you need automated invoicing and packing slips, which is unrelated to email or SMS marketing.

Hostinger Reach – AI-Powered Email Marketing for WordPress 89/100

Pick this if you want a broadly compatible, lightweight email marketing plugin with AI copy tools and 1,000,000 installs.

Customer Reviews for WooCommerce 89/100

Pick this when review collection and display is your priority rather than email automation.

MC4WP: Mailchimp for WordPress 89/100

Pick this if your store already runs on Mailchimp; it is far more mature and battle-tested than the Brevo plugin.