Metricool – Social media and site statistics

83 Quality Score

Active Installs

22/30

With 80,000 active installs and a popularity score of 73/30, Metricool has a modest but real audience in the social analytics niche.

Update Freshness

25/25

A perfect 100/25 maintenance score reflects a very recent update on 2026-06-18, signalling an actively maintained codebase.

User Rating

14/15

The 78/100 rating from only 7 reviews is too thin a sample to draw strong conclusions, though it sits in acceptable territory.

Support Health

8/15

Support health lands at 50/15, the weakest dimension, driven by just 7 threads with 6 resolved and a low overall thread volume for 80,000 installs.

WP Compatibility

15/15

A 100/15 compatibility score is backed by recent updates and a reasonable PHP 7.4 baseline, though it has not been tested against the latest WordPress core releases beyond 7.0.

Scores higher than 91% of indexed plugins

About

Site metrics and social media analytics for Instagram, Facebook, YouTube, LinkedIn, X Twitter. The single best tool for Social Media Managers!

Active Installs 80k+

Rating ★★★★½ 4.5/5

Last Updated 2026-08-25 11:09am GMT

Requires WordPress 6.6+

Tested Up To 7.1

Requires PHP 7.4+

Security History

1 known vulnerability, all patched

1 Medium

Most recent: December 20, 2022

View details ▸

What It Does

Metricool pulls social media and website analytics from Instagram, Facebook, YouTube, LinkedIn, and X into your WordPress dashboard, letting you monitor audience growth and engagement without leaving the CMS. It essentially serves as a lightweight client portal for the Metricool SaaS, requiring a connected Metricool account to display data.

Who It's For

This plugin fits social media managers, agencies, and small businesses that already use or are willing to sign up for Metricool and want their analytics surfaced inside WordPress for client reporting or daily checks. It is especially handy for multi-channel marketing teams running campaigns across several networks.

Who Should Skip It

If you only need on-site analytics like pageviews or traffic sources, skip this in favour of a dedicated analytics tool such as Site Kit or Burst Statistics. Users without a paid Metricool subscription will find the dashboard largely empty, since the plugin is a companion to the parent service.

The Bottom Line

Metricool is a competent companion to a real Metricool subscription, scoring 81.16/100 with strong maintenance and a real user base, but the thin review pool and limited support volume mean you are betting on Metricool the company as much as the plugin itself. Pick it if social media reporting is your core need and you are already paying for Metricool, otherwise a general analytics plugin will serve most WordPress sites better.

Related Plugins

Site Kit by Google 94/100

Pick Site Kit if you need first-party Google analytics, Search Console, and AdSense data rather than social media metrics.

Burst Statistics 93/100

Choose Burst for cookieless, privacy-friendly on-site traffic analytics without any external account dependency.

Independent Analytics 92/100

Independent Analytics is the better choice if you want simple, self-contained WordPress stats with no third-party signup.

Matomo Analytics 91/100

Matomo fits users who want full-featured, privacy-first analytics they self-host or run via the official cloud.

Advanced Custom Fields (ACF) 94/100

ACF only earns a mention as a category peer for site-building, but it is unrelated to analytics and should not be considered a substitute.