Koko Analytics – Privacy-Friendly WordPress Analytics
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About
Privacy-friendly and lightweight Google Analytics alternative for WordPress sites. No cookies, just insights.
Security History
What It Does
Koko Analytics is a self-hosted analytics plugin for WordPress that tracks page views, referrers, and visitor behaviour without sending any data to third parties. All data is stored in your own WordPress database, so there are no cookies and no need for a consent banner under GDPR or similar regulations. It works as a lightweight alternative to Google Analytics for sites that care about privacy and simplicity.
Who It's For
This plugin is best for bloggers, small business owners, and publishers running a single WordPress site who want straightforward traffic stats without the privacy overhead or learning curve of Google Analytics. It also suits EU-based site owners who want to avoid cookie consent banners entirely.
Who Should Skip It
If you run a large multisite network, an ecommerce store needing conversion funnels and event tracking, or you rely on advanced segmentation, remarketing audiences, or integration with Google Ads, Koko Analytics is too simple for your needs. Enterprise marketing teams should look at Matomo or Google Analytics instead.
The Bottom Line
Koko Analytics delivers on its promise of simple, privacy-friendly, cookieless analytics and has earned a perfect user rating to match. It is not built for complex marketing needs, but for anyone wanting honest traffic data without legal headaches, it is a strong choice with an 83.9/100 quality score.
Related Plugins
Pick Site Kit if you want Google's full ecosystem including Search Console, AdSense, and PageSpeed data alongside Analytics.
Pick Burst Statistics if you want a similar cookieless self-hosted solution with a slightly more modern dashboard and heatmap features.
Pick Complianz if your primary need is cookie consent management rather than analytics itself, as it integrates with multiple analytics tools.
Pick Independent Analytics if you want a comparable privacy-friendly plugin with more polished reporting widgets and event tracking.
Pick Matomo if you need enterprise-grade features like funnels, A/B testing, and custom reports that Koko Analytics does not offer.