Pop-up

80 Quality Score

Active Installs

18/30

With 10,000 active installs, this plugin sits well below category leaders like Popup Maker (700,000) and OptinMonster (1,000,000), indicating modest market adoption.

Update Freshness

25/25

Last updated October 2025 and tested with WordPress 6.8.5, showing the developer is keeping pace with recent core releases.

User Rating

14/15

A 92/100 score from 85 ratings is a strong vote of confidence from a small but satisfied user base.

Support Health

8/15

Zero support threads and zero resolutions is a worrying signal: while the lack of questions could mean stability, it more likely reflects a low support presence from the developer.

WP Compatibility

15/15

Requires WordPress 4.6 and PHP 5.6, giving it broad compatibility with older environments, though the PHP 5.6 minimum is outdated for 2025 standards.

Scores higher than 75% of indexed plugins

About

Pop-up Popups

Active Installs 10k+

Rating ★★★★½ 4.7/5

Last Updated 2026-08-28 5:51am GMT

Requires WordPress 4.6+

Tested Up To 7.1

Requires PHP 5.6+

Security History

5 known vulnerabilities, all patched

1 High 4 Medium

Most recent: April 10, 2024

View details ▸

Inisev Analyst Module <= Various Versions - Missing Authorization Medium

April 10, 2024 Patched in ["1.2.4"] CVE-2024-31435

Inisev Plugins (Various Versions) - Cross-Site Request Forgery on handle_installation function Medium

July 27, 2023 Patched in ["1.2.0"] CVE-2023-3977

Inisev Plugins (Various Versions) - Missing Authorization on handle_installation function Medium

July 27, 2023 Patched in ["1.2.0"] CVE-2023-0958

Pop-up <= 1.1.5 - Privilege Escalation Medium

September 2, 2022 Patched in ["1.1.6"] CVE-2022-38070

Pop-up <= 1.1.1 - Missing authorization to Settings Change High

August 8, 2022 Patched in ["1.1.2"]

What It Does

Pop-up is a lightweight WordPress plugin that adds pop-up, lightbox, and modal functionality to your site. It triggers overlay-based content displays triggered by user behaviour. The minimal feature set focuses on core popup delivery rather than advanced targeting or design tools.

Who It's For

This plugin suits site owners who need a quick, low-config popup solution and do not require advanced targeting, A/B testing, or CRM integrations. It works for small newsletters, basic discount code distributions, or simple announcement popups where a no-frills approach is acceptable.

Who Should Skip It

Skip this plugin if you run an e-commerce store, SaaS landing page, or lead generation operation that needs conversion-optimized popups with segmentation, analytics, and exit-intent triggers. Those users should opt for Popup Maker, OptinMonster, or Popup Builder instead.

The Bottom Line

Pop-up delivers a friction-free popup solution with strong user ratings and recent maintenance, but the near-absent support track record and tiny 10,000-install footprint make it hard to recommend over category leaders. It is a reasonable choice for hobby sites that need a simple overlay and nothing else, but anyone running a revenue-generating popup strategy will outgrow it fast.

Pick this if you need a broad content design toolkit and popups are only one of many elements you want to add.

Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 90/100

Choose this for conversion-focused popups with extensive targeting rules, cookie triggers, and a proven install base.

Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 87/100

Select this for enterprise-level lead generation with CRM and email service integrations built in.

Firelight Lightbox 86/100

Pick this if your primary need is image and media lightboxes rather than marketing popups.

Popup Builder – Create highly converting, mobile friendly marketing popups. 85/100

Choose this for a balance of usability and conversion features with a mature interface and broad install base.