MailOptin – Popup, Optin Forms & Email Newsletters for Mailchimp, HubSpot, AWeber Etc.
View on WordPress.orgScores higher than 78% of indexed plugins
About
Create popup, optin forms using easy form builder & popup maker. Send automated email to subscribers — Mailchimp, ActiveCampaign, Campaign Monitor etc
Security History
What It Does
MailOptin is an optin form and popup builder that connects WordPress sites to email marketing services like Mailchimp, HubSpot, AWeber, ActiveCampaign, and Campaign Monitor. It lets you build popups, slide-ins, and embedded forms without code, then push collected leads directly into your chosen ESP. It also handles automated newsletter sending from within WordPress.
Who It's For
This plugin is best for small to mid-sized businesses and marketers who run a single WordPress site and want one tool to manage popups, inline optins, and basic newsletter delivery across multiple email platforms. It suits users who want a unified interface rather than juggling separate plugins for each integration.
Who Should Skip It
If you already use a dedicated popup tool like Popup Maker or OptinMonster, or a full email marketing suite like MailPoet, adding MailOptin is redundant. Sites needing deep automation workflows, segmentation, or transactional email will outgrow it quickly.
The Bottom Line
MailOptin earns a solid 79.81/100 overall, with standout maintenance and a high user rating offset by modest adoption and limited support activity. It is a capable, well-kept all-rounder for sites that want popups and ESP connectivity in one package, but busier projects may prefer a category leader with a larger install base and richer third-party ecosystem.
Related Plugins
Choose Popup Maker if you need a battle-tested popup plugin with 700,000 installs and more third-party extensions, and you are happy wiring up your own email integration.
Pick Hostinger Reach if you want AI-assisted email campaign creation and are already hosted with Hostinger or want an all-in-one email tool with a million-install track record.
Go with Mailchimp for WordPress if you are firmly committed to Mailchimp and want a lightweight, focused integration that has a million installs behind it.
Select MailPoet if you prefer to host newsletters and automation inside WordPress itself rather than relying on an external ESP.
Opt for OptinMonster when advanced targeting, exit-intent technology, and conversion optimization features matter more than price or breadth of ESP integrations.