Mailchimp for WooCommerce icon

Mailchimp for WooCommerce

by Mailchimp

View on WordPress.org
83 Quality Score
Active Installs
24/30

Popularity scores 79 out of 30, reflecting 200,000 active installs and strong adoption in the WooCommerce ecosystem, though it trails the biggest alternatives.

Update Freshness
25/25

Maintenance scores a perfect 100 out of 25, with the plugin updated on 2026-05-28 and tested against WordPress 7.0, indicating the developers are actively keeping pace with core releases.

User Rating
12/15

User ratings land at 80 out of 15, pulled from 725 reviews that lean positive but show the typical friction users hit with Mailchimp syncs and account linking.

Support Health
8/15

Support health sits at 50 out of 15, the weakest dimension, with only 1 of 6 threads resolved and a 16.7 percent resolution rate that suggests slow or thin developer response.

WP Compatibility
15/15

Compatibility scores 100 out of 15, requiring WordPress 6.2 and PHP 7.4, which covers the vast majority of current WooCommerce installations.

Scores higher than 91% of indexed plugins

About

Connect your store to your Mailchimp audience to track sales, create targeted emails, send abandoned cart emails, and more.

Active Installs 200k+
Rating ★★★★ 4/5
Last Updated 2026-09-23 5:57pm GMT
Requires WordPress 6.2+
Tested Up To 7.1.2
Requires PHP 7.4+

Security History

4 known vulnerabilities, all patched
4 Medium

Most recent: September 17, 2026

View details ▸

Powered by Wordfence Intelligence

What It Does

Mailchimp for WooCommerce connects a WooCommerce store to a Mailchimp account, syncing customers, orders, and products so store owners can build segmented email campaigns, set up abandoned cart automations, and view sales attribution inside Mailchimp. It pushes purchase data into Mailchimp in real time, allowing for behaviour-based triggers like post-purchase follow-ups and win-back campaigns tied to actual order history.

Who It's For

This plugin is built for WooCommerce store owners who already use Mailchimp as their email marketing platform and want product, order, and customer data flowing into Mailchimp without manual exports. It suits small to mid-sized retailers running promotions, subscription boxes, or any store that relies on automated campaigns like abandoned cart recovery and post-purchase upsells.

Who Should Skip It

If you are not running WooCommerce, do not use Mailchimp, or only need a basic newsletter signup form, this plugin is overkill. Stores using other ESPs like Klaviyo, ConvertKit, or ActiveCampaign will get a better fit from a platform-specific integration.

The Bottom Line

Mailchimp for WooCommerce is a well-maintained and widely adopted bridge between WooCommerce and Mailchimp, and it does the core job of syncing orders and customers for automation. The weak support resolution rate (16.7 percent) is a real concern if you hit sync or account-linking problems, so plan to troubleshoot with Mailchimp docs handy. Overall Quality Score of 83.24 out of 100 makes it a solid, recommended pick for committed Mailchimp users running WooCommerce.

Tags

ecommerce email mailchimp Workflows