Favorites
View on WordPress.orgScores higher than 73% of indexed plugins
About
Favorites for any post type. Easily add favoriting/liking, wishlists, or any other similar functionality using the developer-friendly API.
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What It Does
Favorites adds a bookmark, like, or wishlist button to any WordPress post type, including custom post types, pages, and products. It stores user favorites per account or per cookie for guest users, and exposes a developer-friendly API for customizing where and how buttons appear. Site owners get shortcodes, template tags, and hooks to integrate the feature into themes without hand-coding the front end.
Who It's For
This plugin fits developers and site builders who need a flexible favoriting layer for custom post types, membership directories, or small e-commerce sites that want a wishlist. It is a good match for projects where you want clean integration into your own templates rather than a polished out-of-the-box button. Non-technical users running standard blogs will get less value unless they are comfortable with shortcodes.
Who Should Skip It
If you just want a one-click like button on blog posts with minimal setup, lighter plugins like WP ULike will get you there faster. You should also skip this if you need a fully styled, front-end user interface out of the box, since Favorites is intentionally a developer-focused toolkit rather than a finished consumer widget.
The Bottom Line
Favorites is a solid, actively maintained developer tool with strong ratings and excellent compatibility, but its modest install base and near-zero support activity mean you are largely on your own if you hit an edge case. It is the right pick when you need flexibility and API control, not when you want a turnkey UI. Overall score of 79.21 places it as a competent option below WP ULike but ahead of most niche alternatives.
Related Plugins
Pick WP ULike if you want a polished, ready-to-use like or dislike system for posts and comments with minimal configuration.
Choose Comments Like Dislike if your only need is adding reaction buttons under the comment form.
Posts Like Dislike is the simplest option if you just want like or dislike buttons on standard blog posts.
HivePress Favorites is worth considering only if you are already running HivePress for a marketplace or listing site.
LikeBtn makes sense if you prefer a SaaS-based rating widget with built-in analytics over a self-hosted solution.